Great report by Silicon Valley Bank on the Ownership Transitions in the Wine Industry 2014, noting that there is a "robust marketplace for small- and mid-sized wineries, with more winery sales and ownership transitions today compared to any other period." In fact, the study states that 1 in 10 wineries are considering a sale in the next 5 years.
Choosing your Trademark Name in China
April 29 article by China Briefing delineates the three ways to choose your trademark name in China.
California Wine Sales Growing
April 24 article by the Wine Institute noting that wine sales grow by 5% in value in the US in 2013
U.S. Wine Exports Booming
February 26, 2014 article from the Wine Institute notes that "U.S. wine exports, 90% from California, reached a record high $1.55 billion in winery revenues in 2013, up 16.4% compared to the previous year, an increase for the fourth consecutive year by value. Volume shipments reached 435.2 million liters or 48.4 million cases, up 7.5%." Of note is the increase from 2013 of exports to the following countries: EU up 31%; Canada up 12%; China up 6% and Mexico up 21%.
Number of wineries grows to 8,391 in North America
According to Wines & Vines' January 27th article, US wine production is up 6.3% and the winery average bottle price rose from $9 to $10.85. California alone has 3,674 wineries!
China's unquenchable thirst for wine
Asian Correspondent's January 17, 2014 article states that "China [is] the fifth largest wine-consuming nation in the world. . . between 2012 and 2016 Chinese wine consumption will increase by 40% . . . the fastest growing wine consumption market in the world – ahead of the U.S. and Russia."
Chinese trademarks take off
January 13, 2014 article on Global Times noting that trademark applications in China increased by 14% in 2013 and that China is ranked No. 1 in the world for the number of trademark applications submitted for trademark registration, at 13.24 million.
Duck Duels
January 10, 2014 article in the Press Democrat on the lawsuit between Duckhorn and Duck Dynasty wines. "Plenty of wine companies have registered trademarks for names that include the word “duck” . . . [b]ut that doesn’t always stop companies from trying to protect their trademarks, which often are more valuable than the rest of a winery’s assets combined."
Mergers & Acquisitions in the wine industry on the rise
December 9, 2013 North Bay Business Journal article on the increase in mergers and acquisitions in the wine industry in 2013, noting that "the U.S. overtook France in 2011 to become the top wine-consuming country in the world" and "confidence in premium U.S. wine assets is on the rise."
Hong Kong wine market thriving
November 7, 2013 article highlighting the growth in the Hong Kong wine market, noting that "[t]he elimination of wine duty has helped Hong Kong become a major wine trading and distribution centre in Asia. And for those with deep pockets, Hong Kong has emerged as the largest wine auction centre in the world."
French brand hijacked in China and it is forced to pay $5.4m for using its own mark
October 29, 2013 article on Wine Law blog regarding Castel Freres infringement lawsuit against a Chinese company's use of its Kasite brand. The Chinese court awarded the hijacker over 5 million dollars and forced Castel Frerers to issue a public apology.
Faking California wines is growing in China
August 2013 article in Wines & Vines regarding the growing issue of counterfeit wines and misleading labels in China. "It may only be a matter of time before we see Opus Won or Screaming Beagle."
French winery changes name to bypass Chinese trademark 'squatters'
September 26th article in Decanter.com on another French winery blocked from China due to a trademark hijacker, the term for those who procure trademark registrations in the names of popular brands anticipating entry into China.
Heineken Faces Trademark Battle in China
September 27, 2013 article in the Financial Times regarding the hijacking of Heinekan's trademark and logo by a Chinese sewing machine company.
Helpful Links
- The United States Patent and Trademark Office federal registry.
- The TTB COLA (Certificate of Label Approval) database.
- The International Trademark Association for trademark owners and professionals.
- The California Wine Institute for information on the wine industry
- List of Madrid Protocol members